This article concludes the latest principle designers have to follow while designing a top-edge user interface for enhanced UX.
Since mobile apps became part and parcel of our digital footprint in every walk of life, apps are being subjected to continuous value additions in terms of new features, design, and technologies. The design is viewed as a critical element to boost user engagement, retention, and business conversion. Naturally, there is no shortage of new experiments and new design-centric approaches with mobile apps.
A leading mobile app development company in Chicago like us keeps a close rap in the latest and upcoming app development and design tips. Here we are going to explain some of the most dominant app design trends for the near future.
Progressive Web Apps (PWA)
Progressive Web Apps or PWA has emerged as an era-defining approach to bring the web and mobile apps closer in an unprecedented way. PWAs are websites with a complete look, feel, and usability of apps. PWAs can be opened in browsers, installed in the home screen or app drawer, and can be accessed offline or online.
Moreover, PWAs, just like regular native apps, can send notifications. Faster loading speed, easy and relentless access to the app irrespective of the connectivity and native app-like user experience are some of the key benefits to make PWAs popular for years to come.
Low Code Footprint
The apps these days are increasingly embracing the idea of being lightweight through a low-code footprint. Low-code development has been around for quite some time, and they are now popular as mist apps want to perform better with a lightweight build.
Traditional development of apps that needed loading an app with bulky code has already been proven counterproductive because if the slow loading speed, the longer duration for troubleshooting and problem solving, and a host of other issues like more energy and storage usage and less efficiency level.
In complete contrast, apps coded with less amount of code can just give a minimalist and lightweight feel with the advantage of faster loading time, low footprint on storage, and battery power. Low code development has become popular as most apps can fairly appear as a single and straightforward solution.
Personalized Design for Specific Visitors
In all the years ahead of us, personalization will continue to be a raging force on every front of app development and design. In respect of mobile app design and development, personalized or individual user-focused design will be the most significant factor to make or break success.
As mobile devices by their nature are personal, and all the latest flagship devices focus on addressing individual user behavior and preferences. Naturally, mobile app design also is following the same focus and trend. After personalized content on the web, personalized menu options, and personalized support, it is now the personalized design that will lead app design and development trends.
Personalized design for mobile apps requires following certain tested and tried practices and methods, including user personas, custom menu options, easy personal permission to app screens, etc. let’s explain these personalized attributes in brief.
User personas: Based on the standard user preferences, a user persona can be created that will guide the design maneuvers.
Particular niche factors: Certain niche-specific factors can also influence the personalization of the user experience. For example, a banking app has its limitations to allow personalized menus, whereas a retail app can allow more personalization in various aspects.
Personalized content: Individual user-specific content is another way to address single user intent through personalization.
Design for Thumb-navigation
Another major trend that has become mainstream and popular for some time is the thumb-centric app design allowing the single-handed mobile users to navigate the app and scroll app pages easily. As most users these days hold their device single-handedly while using the thumb for scrolling and navigation, easy access to clickable links and content by the user’s thumb has become extremely important for apps of many niches. This design trend is likely to be more accessible for all those apps that are accessed on the go.
Simple App Onboarding
There is nothing as important as the smooth, frictionless, and enticing onboarding experience for an app user. Within the first few minutes of starting to use an app, the user should be able to have a clear idea about how the app functions and how to navigate and use features to get what they need. This requires a simple and straightforward onboarding.
The basic tenet of simple onboarding is easy user registration or sign-up that requires filing a couple of fields or registering effortlessly through social login. Secondly, there should be an on-screen guide to explain the navigation and the features and how it all works. There can be a small “how-to” video to explain such things.
All the design and development trends mentioned above provide a clear picture of the changing dynamics of app development. It is expected in 2020, and beyond, these trends will shape the app development projects.