75% Sales Increase For Home Furnishings Retailer Share: Always Found Score Awaiting client review n/a Date Published 14 October 2016 Reading Time 2-Minute Read Always Found was contacted by a home furnishings retailer who had a major issue with their online presence. Their site needed to be redesigned and optimized due to the competitiveness of the e-retail space. About the Project: Always Found was contacted by a home furnishings retailer who had a major issue with their online presence. Their site needed to be redesigned and optimized due to the competitiveness of the e-retail space. Main Challenge(s): To successfully migrate the old site from NopCommerce to Shopify Plus, to redesign the site to match the brand’s values and to optimize the site’s architecture to fit Google’s SEO criteria. Agency Solution(s): Always Found decided to first conduct an audit of the site to determine its beneficial actions, its content quality and its link quality. They also decided to migrate the site to the Shopify Plus eCommerce system, as the prior system was not optimized for SEO. The old site also had issues with user experience and visual aesthetic, so the site was redesigned to address these issues. Results: 350% increase in online sales 30% increase in store sales 18% decrease in bounce rate 252% increase in site traffic 252 new linking domains 9,400 new backlinks 100 page one keywords 567% more pages viewed per visit 10,341 new social followers