Aerolíneas Argentinas Web Page, Mobile App, CMS, and E-Commerce Solution Share: Valtech Score Awaiting client review n/a Date Published 20 April 2020 Reading Time 1-Minute Read Valtech created a new approach of UX Analysis and design, business analysis, web, mobile, and CMS development. About the Client Aerolíneas Argentinas is Argentina’s largest airline and was founded in 1950, with more than 12,000 employees, and a gross income of about $2 billion per year (with $700 million from their online platform). Even amidst their soaring success, Aerolíneas Argentinas was eager to take on new heights. Challenge Valtech came aboard to redesign the Aerolíneas web page, mobile app, CMS, and their e-commerce solution, including shopping, booking, purchase and post-sale services, over a new cloud-based architecture. Our Solution Valtech applied a new approach, focused on design thinking to redesign the experience, and developed a new funnel core based on Sabre Digital Connect. The scope includes UX Analysis and design, business analysis, web, mobile, and CMS development. The solution connects to multiple external systems like SAP, BPM and Rule Engine, Legacy airline applications (like loyalty management and promotions systems), payment gateways and fraud prevention solutions. The systems provided multiple indicators and metrics about sales, conversion rates, user behavior, etc. Increasing booking ability and CR by 1.7% – 2.0% were the main objectives.
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