Most Popular Fitness Center in Zagreb | Anatomska Centrala

About the Project:

ForgeBIT was approached by Anatomska Centrala to create their entire digital presence for the firm. This included a website and social media accounts.

Main Challenge(s):

To thoroughly engage potential customers to make a purchase (gym membership). The heart of the problem was how to get noticed by these potential customers, as the fitness market is already very saturated in Zagreb, Croatia.

Agency Solution(s):

“To attract our intended audience, we needed to set up a simple three-part funnel, which included: a well-targeted Facebook ad, a landing page, and a clearly communicated contact information.”

Results:

• 58% rise in Facebook followers
• 1,547,552 people reached
• 151,999 video views
• 18,550 ad clicks
• 8,174 sessions
• 27,376 page views