Apple TV & Shortcut for the On-Demand Generation Share: Graftik Score Awaiting client review n/a Date Published 29 January 2020 Reading Time 1-Minute Read We were asked to design and develop the minisite for a campaign which promotes the offer to a growing audience of on-demand viewers. About the Project Apple and Lattelecom collaborated on the joint promotion of the Apple TV and Shortcut, a new on-demand subscription-based service for films, series and TV channels. We were asked to design and develop the minisite for the campaign which promotes the offer to a growing audience of on-demand viewers. Our Solution The campaign site was designed under Apple’s brand and product guidelines and developed with API integration into Tet’s databases.