Applift had an outdated website and brand which wasn’t working for their business vision and corporate image.
About
Applift is a relatively large tech company with 300+ employees, so the initial challenge was to listen carefully to the management team and translate those findings & mood boards into a visual identity that could be green-lighted.
Solution
Applift had an outdated website and brand which wasn’t working for their business vision and corporate image. There was a strong need for a complete overhaul and revisioning of all online and physical visuals.
Communication was key to this project. There was also a limited timeframe (two months) by which the project needed to be done. Therefore, dedicated teamwork was needed to remain within schedule.
