Biotechnology Company Achieves 306% Increase in High Ranking Keywords

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The client had two distinct business objectives: to increase online traffic for specific keywords and increase visibility in the local area.


When the client approached us earlier this year they had limited resources dedicated to SEO. Their search engine ranking was considerably low compared to competitors for specific keywords related to the indication, treatment areas, safety and efficacy data, patient support, etc. They also had a problem with local SEO as their corporate website would appear if the brand name was searched as opposed to their UK website which contained all relevant content for UK visitors.


We took a deep dive into competitor research, keyword research, keyword index and all other SEO assessments to understand what the problem was. Based on the result of these assessments, we developed an SEO strategy for on-page, technical and local SEO which would deliver the results they seek to achieve.


The website in discussion, achieved a 306% increase high ranking keywords, with a 54% increase in local organic traffic. This result was achieved within 8 months of working with the brand and continues to grow.