Bookabed Branding & Web Design

CSI Media
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We designed a new brand identity and marketing material for Bookabed, one of Europe’s leading B2B accommodation wholesalers.

About the Project

Established in 2004, Bookabed is one of Europe’s leading B2B accommodation wholesalers.

The marketing team at Bookabed felt that it was time to freshen up their brand identity with a modern look and consistent tone-of-voice. We were also tasked with developing marketing material for both offline and online touchpoints in concurrence with the rebranding.


The new brand identity is bold and distinctive. A new logo forms the centrepiece of the rebrand, with refreshed designs for the letterhead and business cards to support the day-to-day operations. At a digital level, we created responsive designs for the new Bookabed homepage, new email signatures, and a ‘style-guide’ with instructions to update the existing search and booking flow.