BookAclassic – Web Development and Design

Overview

BookAclassic is the leading online booking portal for rental of classic and vintage vehicles.

You can explore the collection of iconic vehicles and get an instant price calculation for the desired date. Based on a design thinking practice, which values the user experience, it offers a straightforward online booking system available in multiple languages and a simple and secure payment method.

The Challenge

Before the redesign – there were 37 individual instances of the system that were accompanied by 37 individual instances of the CMS, all of those working independently and unable to share information among themselves.

One of the goals of the redesign was to reduce the number of instances and allow data sharing. Now, for example, a customer from Denmark can navigate to the co.uk instance of the website, find a vehicle from the UK and book it for his UK holiday. Before that, the customer had to open the UK site and create a new account, fill in his profile and payment information and then book a vehicle.

Moreover, this change allows one global management system/administration, that can be used to manage all 37 countries at once, while still retaining the fine-grain access-control. Additionally, this allows a given admin to operate over just one country (for example, PT country manager admin). To make the merge of 37 countries possible we had to consolidate all the separated data into new and redesigned database and that allowed them to grow and implement a lot of new features.

Completed Tasks

• Overall website redesign.
• Overall back-end system rework.
• Overall Booking process revamp to minimize the steps needed to complete the process the from start to end.
• Deployment to 37 domains, each for a specific country with proper translation for 21 languages.
• Cooperation with an external agency and handling out of the scope recommendations for SEO best practices during development.