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Creating an online solution to connect people who make beautiful products with people who love them. This includes website and back office.

About the Project

CoreLine was asked to build a website for the UK-based BORN, the world’s largest digital trade fair for design-led lifestyle products whose clients include Balmain, Gucci and Jimmy Choo.

Main Goals

Building website scalable that supports thousands of brands with hundred thousands of design products while also keeping design simple and beautiful.

The project included working on Born’s two business units: the BORN Awards website, and For the website, it was necessary to gather candidates, nominees, and winners so we developed a feature that allows the uploading of text, video, and pictures, as well as geolocation, to allow custom content for users in different countries. For the platform, we implemented password-protection and created a dashboard where brands can easily upload text, images, and videos to showcase their products.


Using technologies we are comfortable with Node.js, React.js, PostgreSQL, and AWS we were able to build BORN’s website.