Building Social Media Analytics Software

InData Labs
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  • Date Published
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The way we came up with a fair and engaging way of scoring Facebook users and built a sophisticated social media analytics software.

About the Project

We helped the client (Social Media Analytics Platform, which aims to evaluate users’ activity on social media and help them improve the popularity of their profiles among their audience) to build a sophisticated social media scoring software from scratch along with self-discovery tests and competitions on the platform keeping user engagement high.


The solution is now in production with hundreds of thousands of registered users and growing every day.

InData Labs team is still working on the platform and has grown from three team members to ten, including data engineers, UI and UX specialists, QA, DevOps, and a project manager.

Technologies and Tools

Java, JavaScript, MongoDB, PostgreSQL