Case Study on Juicy Chemistry

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Grovention
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juicy-chemistry

Juicy Chemistry is a well-known beauty brand that produces body care products with pure organic constituents.

Challenges

  1. The client has an in-house team and was looking for a professional agency to oversee the SEO process.
  2. They wanted to fix their existing website’s on-site health and technical SEO issues.
  3. The client wanted a clear SEO strategy and roadmap to improve rankings on target keywords.
  4. Drive more relevant users to the website and improve monthly revenue.

What We Did

  • Completed research and keyword planning in the first two weeks.
  • Recommended improvements in website architecture, navigation, Page structure, and use of the right SEO apps at the end of the first month.
  • Started Off-site branding including content marketing activities for better business growth from the beginning of the second month.
  • Continuing with SEO audits and technical recommendations for further recommendations.

Impact

  • 8% increase in organic traffic from search engines, QoQ.
  • 20% more pages browsed per session, QoQ.
  • 14% drop in bounce rate, QoQ.
  • 14% increase in e-commerce conversion rate, in 3 months.