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Creating a Visual Identity for Stanova

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Total Idea
  • Score Case study score
    5.0
  • Date Published
  • Reading Time 2-Minute Read
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Innovative… new product… eco-design… market conquering… Just what we were looking for!

About the Client

A new creative challenge came directly from Berlin. Stanova is a start-up company specialized in manufacturing innovative machines that make plastic cable ducts. Due to the fact that it saves time, energy and materials, their machine is a market rarity.

The Challenge

Our clients’ desire was for us to create a new identity that will introduce them to the market.

Visual Identity

Our first task was to find a solution for the visual identity. A simple, industrial logo correlating with unique two-color typography clearly communicates with the target audience.

Website Design

Along the lines of the logotype, we devised and developed a bilingual one-page website. The simple, modern and clean design makes navigating very easy and relieves the webpage from excess details, allowing visitors to focus on key product information.

Additional Resources

Our team was in charge of creating the company’s entire corporate identity, promotional items, as well as a book of graphic standards. We also worked on the visual identity of the company’s Facebook page and Twitter accounts.

Stand Design

Stanova presented their product at The K, the world’s largest fair for plastics and rubber. We designed a unique stand covering 19 square meters to attract visitors from Germany and abroad.