Digital Marketing to Capture New Market

Favi1
Skaradigi
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Digital

By creating a unique editorial strategy like content across a variety of channels or mediums ranging from blogpost to video.

Chase the World Through New Market

Reel to real is a world-class photography studio serving the affluent photography services. Opening its doors in 2018 on the back of a strong existing photography business, the studio quickly gained the recognition as a leading studio for photography services within the community.

Vision to Be known

As a small business run by one man without any team or support, Reel to Real had enjoyed a period of organic growth via word of mouth. To grow and go forward an advertising strategy would be a necessary component.

Fortunately, he made the right choice reached out to Skaradigi to learn more about the different marketing options available to market his services online. He worked with our team of experts to identify the best channel for his services, budget and target audience.

Make It More Amazing

As a small business with a limited marketing budget, it is essential to start generating revenue. We worked on designing a campaign that drove as much organic traffic to the site as possible. To achieve the organic traffic to site the Skaradigi team created a series of new landing pages and collaborated with our content writers to enhance every page with rich keywords and action-driven content.

The editorial strategy was based around content creation on a variety of channels ranging from blog posts to videos, while also focusing on an organic portfolio of backlinks, anchor tags and social media marketing.

Though it required a large initial investment to market over search engine and social media platforms, the effort paid off: Reel to Real photography studio now generates more than two-thirds of its online leads via organic search and social media marketing.

As a bonus, the pricing structure of social media advertisement favoured their photography industry.