E-commerce Solution for Shopping Malls

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Rikkeisoft
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A snapshot of how Rikkeisoft established a profitable online presence for a retailer in Vietnam.

 

 

The Challenge

Develop an Online Sales Channel for Tenants

The client wanted to enhance their customers’ experience by offering tenants online sales channels, an e-commerce marketplace, and a mobile app for real estate property owners.

New e-commerce Stores Based on Existing Systems

The client needed custom development for their e-commerce store’s integration with existing systems, which would allow them to leverage their customer base, as well as their existing systems.

The Solution

Rikkeisoft competed against more than 5 other vendors and was chosen because of our detailed proposals that aligned with the client’s technology requirements.

Custom-built e-commerce Marketplace

We transformed the client’s website into an e-commerce marketplace for tenants to create online stores and sell products, enhancing customer journeys and mobile app speed. Key features of the e-commerce stores include:

  • payment integration with popular providers in Vietnam, including Visa, Paypal, and m-wallets
  • a custom content management system
  • a loyalty program with reward points
  • integration with an open-source affiliate marketing automation tool
  • streamlined shopping experience from online to offline.

A POS system was also established, which efficiently manages inventory, employee performance, and customer data, enabling personalized promotions, improved sales representative efficiency, and modern payment methods like BOPIS and contactless payments.

Centralize All Data Points with ERP Integration

We integrated all systems with the client’s in-house ERP, allowing them to easily track all business activities and make data-driven decisions.

  • 20% increase in total revenue
  • 30% increase in active mobile users
  • 50 traditional businesses users after deployment

The Result

The new e-commerce marketplaces were successfully transitioned from over 50 traditional businesses, which increased active users by 30% and revenue with optimized apps by 20%.