ERGO

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  • Date Published
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02

ERGO is one of the largest insurance groups in Europe, offering a range of property and life insurance services.

ERGO Website Development

ERGO is one of the largest insurance groups in Europe, offering a range of property and life insurance services for both private and corporate clients. Our goal was to create a website that effectively communicates their key services, visually represents their brand and offers a friendly user experience.

Straightforward Navigation

The mega menu design and page structure make it easy for users to find what they’re looking for. We chose to promote ERGO’s most popular categories using an additional menu just below the hero banner. This secondary menu features universal icons that quickly communicate the category, with added offers to encourage action.

New and Improved FAQ’s

There’s no reason for visitors to pick up the phone when they have a simple question. The new design provides useful resources and answers common questions at the click of a button.

CTA’s and Price Proposal

Call-to-actions are highlighted across the entire website, grabbing the user’s attention as they seek information. Each inner page has a CTA that remains visible as the user scrolls, prompting them to get in touch, get a price proposal or order insurance online.

Automated Pricing Updates

The Investment Funds Information Centre provides visitors with up-to-the-minute data. In the background, our in-built tool gathers information from an external source, makes calculations and then displays them by day, month or year. This web design feature is not just limited to calculations – it also includes investment funds information, descriptions, documents and options to compare the data.