Fab.Star English

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Adloonix
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  • Date Published

Fab.Star English is the school of English, founded in 2013. It offers individual & group classes. That school helps one succeed in passing the exams such as TOEFL or FCE and in developing the level of English language comprehension for their students.

About the Project:

Adloonix was asked by Fab.Star English to increase the amount of students converted through social media and SEO channels. The reason for this being that the ads Fab.Star English had run before on social channels were either not reaching the correct audience or not generating any clicks.

Main Challenge(s):

To increase the number of paying students at the english language school, Fab.Star English.

Agency Solution(s):

Adloonix realized in order to achieve what their client desired, they must target the correct audience, market to them and finally convert them into customers (students). The tools/channels that Adloonix realized would garner the best results were: SMM, local SEO, Instagram & Facebook (paid ads).

Results:

125% 1st, 5th 3x 10-point
increase in sales places in local & organic
google search listing
by main keywords
increase in product awareness
(people aged 18–24)
return on ad investment
over 5 months