Fast-Forwarding a Fashion Sportswear Brand

Elogic Commerce
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  • Date Published
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Migrating the online fashion retail store from Magento 1 to Magento 2 and expanding the website’s functionality.

Carbon38 is a US multi-brand activewear retailer collaborating with 250+ vendors around the world. Unsurprisingly, the brand has a huge pool of loyal customers and immense web traffic from all over the globe.

We partnered with the founders to revamp the legacy ecommerce architecture, optimize the website performance, and improve user experience.

Services provided by Elogic:

  • Migration from Magento 1 to Magento 2
  • Custom-made menu & search
  • Personalized recommendations & advanced marketing tools
  • Custom checkout & easy payment methods
  • Easier warehouse & tax management
  • Ambassador program
  • Custom feature development, like guest order lookup, stock status, and product updates

Technologies: Magento, Elasticsearch, Algolia, Certona, TaxJar, AfterPay, Flow, Signifyd, Google Tag Manager.


As a result of our cooperation, Carbon38 pages load much faster (at 18K+ visitors during peak hours!). The brand boosted its marketing with personalized activewear recommendations, simplified its tax management, and boosted user engagement.