Foodies Festival Social Media & Influencer Campaign

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Take a read as we explore how we helped an iconic Portuguese wine reach a new audience across the UK with amazing sales results.

The Challenge

When Mateus Rosé launched a new mini bottle in the UK we were tasked by Foodies Festival to use social media to help smash sales targets for the summer.

Curating a bespoke social media campaign that had an offline experiential focus while driving online engagement across social media we developed an influencer campaign plan that sale Matues exceed their summer sales figures while at Foodies Festival.

The Campaign

Our team was on hand to manage everything from the influencer event set up to designing invites and covering each event on social media. Seeking brand collaborations that would elevate the campaign we were able to produce a series of influencer events with great national brands to really take the campaign to new levels.

The Finer Details

You can read more on the campaign here

You can download the full case study here