Health Travel Latvia Social Media Content and Design

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Bright
  • Score Case study score
    4.0
  • Date Published
  • Reading Time 2-Minute Read
Health-Travel-social

To advertise medical services in Latvia for international audience, Bright created content and managed a Facebook page for Health Travel Latvia.

About the client

Health Travel Latvia is a cluster of Latvia’s leading private and state organizations that provide a full set of services for medical tourists. The cluster was established in 2012 with the goal of offering high-quality medical services to foreign patients and helping to coordinate cooperation between the clinics and companies, advocate clients and promote Latvian medical services abroad. Health tourism includes services to improve the overall condition and well-being of the body, prophylaxis, treatment and rehabilitation, providing a wide range of medical services to clients from various countries.

What we did

To reach an international audience and advertise a wide range of medical services in Latvia, Bright created informative graphic design visuals and written content for the cluster’s Facebook page, targeting social media users from several countries (in their language). With the goal of informing and promoting applying for private medical services in Latvian clinics, the task was to create easy-to-digest, informative and helpful content. We created a new design for this campaign that included a specific choice of photos and implementation of the company’s colors in order to build recognition on the social media platform.