Henkel Case Study Share: Protonshub Technologies Score Awaiting client review n/a Date Published 12 April 2022 Reading Time 2-Minute Read Henkel, ‘Excellence is our Passion’ was on a drive to circulate its news and important information whether related to the investors About the Client Henkel is a German-based multinational company founded back in 1876 by Fritz Henkel and is one of the strong industries committed to sustainability and competitiveness in its business areas. The company specializes in three business lines namely the Adhesive Technologies, Beauty Care, and Laundry and Home Care. Henkel’s been in business for more than 140 years and employs around 53,000 people worldwide. The underlying reason for Henkel’s strong foundation is its ability to always stay ahead of the trends. They don’t fear making constant changes, anticipating trends, and being on track with the digital revolution taking place in the world. Pressing Challenges Engagement issues among such a diverse staff. An organized presentation of Henkel within a vast range of products. Managing B2B relations Provide Daily Doses of the Company’s Sustainability, Ongoing Innovations, and Introduction of their diverse global team via Interviews, Corporate Social Responsibility, and so on. Presenting Henkel as per the Trends in Emerging Markets, and adapting to different cultures of the world. Designing the Henkel Application (Android And IOS) With a one-stop solution of Henkel application available on both Android and iOS, we’ve inculcated a common reason of being for all Henkel’s diverse employees, investors, marketers, and customers spread across the globe. We dedicated a separate section within Henkel to explore all its product lines in a single place. The app is specifically designed keeping in mind the needs of the Investor Relations Area. Here, all the information regarding the company is provided which an investor or their other B2B partner is looking for. The Henkel strategically looks into each of these areas and is highly dedicated to offering accurate information and data in the form of News Articles, Videos, White Papers, and Case Studies within the app.