How One TikTok Turned Into $15K in Revenue

Fifth & Cor
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An Italian hair care brand recently took its products to the US & with the help of the Fifth & Cor team its revenue increased by $15K in 24 hours.

Hair Care brand is an Italian-based company that recently expanded its US-based line of products.

Hair Care brand partnered with the team at Fifth & Cor to help elevate their marketing strategy through organic and paid efforts.

Our strategy included:

  • Capturing trending hairstyle photos and videos

  • Establishing a dedicated community through proactive outreach and community management

  • Leveraging UGC assets across all media channels

​One of Hair Care Brand’s dedicated users posted a Tik Tok video showcasing one of their products. In just 24 hours, the organic video attributed to $15k in sales on this product, alone!