IBM MaaS360 Explainer Video

  • Score Awaiting client review
  • Date Published
  • Reading Time 1-Minute Read

The Sky Is Not the Limit for Your Business – an explainer video for Megatrend Business Solutions.

The Client

Megatrend Business Solutions is a dear Explanatorro client and also IBM’s Platinum Business Partner.

The Task

For this video, Explanatorro’s task was to simplify the benefits of IBM’s MDM security-on-the-go solution – MaaS360.

Explanatorro’s Contribution:

  • Research & Script Writing
  • Storyboard & Style Design
  • Illustration & Animation
  • Voice Over Talent
  • Sound Design & Sound Mix
  • Delivery & Video Optimization

Inspiration, Strategy & Outcome

After Explanatorro’s creative team learned that another IBM’s 360 model was crucial in providing the necessary calculations responsible for sending people to the Moon, it was an instant framing metaphor for IBM’s longevity and reliability, for launching your business to new heights and for adding an entertainment aspect to a technological solution. The metaphor enabled the video to perform equally well as a sales tool on presentations, an educational tool on conferences and as providing entertainment/awareness value on social media.