Leading the Growth from 1 Restaurant to 10 Within 5 Years

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BORDWALK
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Coal Grill + Bar approached Bordwalk looking to create a new digital experience turning potential customers into longterm diners.

The Challenge

Coal Grill + Bar approached Bordwalk looking to create a new digital experience turning potential customers into longterm diners. We worked with an integrated approach overhauling the digital and physical experiences designing a compelling brand experience strategy which drove the accelerated growth of the only true barbeque chain in the UK. The results spoke for themselves, the chain went from one restaurant to ten in just over 5 years.

What We Did

  • Online digital presence including Website, Social Media and Photography.
  • Print Design including Menu Placemats, Investment Documents, Landlord Packs, Posters and other Menus including Kids & Cocktails.
  • Product Design including Beer Labels for custom-branded beer.
  • Branding; including Logos, Uniforms, advertising.
  • Environment Design: Custom Bespoke Music Playlists, Custom WiFi Splash Pages.