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Love Affair – Branding & Web Design

BLVD-Logo-Square
BLVD Marketing
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fashion-love-affair-ipad-mockup-port-page-web-design

Creating a love affair for home and fashion

About the Project

Love Affair came to BLVD looking to create branding and e-commerce concepts for their affordable-luxury fashion and home lines.

The Solution

BLVD first defined Love Affair’s personality to establish the parent company’s voice and message, then applied that branding to create two new brands, Home Love Affair, and Fashion Love Affair. To stand out in highly competitive markets, BLVD’s strategy was to design, build and grow the brand, its products and an audience for life.