Ludothe Branding and Corporate Identity Design

Background

Ludothe, a brand with a strong grasp of who they are, what they stand for, and what they want to communicate to their audience for the longest time to come, our challenge was to take the big picture and present it in the most simplified and clear look; create a design system and guide to be used on all their digital assets.

The Challenge

With the advent of several companies out there who claim to have a solid and trusted foundation, there was a need to make Ludothe stand out uniquely from the pack.

Ludothe Imperium contacted us at Chigisoft that they needed brand development for their entire group of companies.

They required something that will give an imperial look and feel while communicating trust and consistency to their clients and all who come in contact with the brand.

Approach

We got the brief from the top management after productive meetings to understand exactly what they want to sell. We went deep into their minds and brought out their ideas to sketches.

Result

The result is a simple yet bold and outstanding identity that speaks to all audiences. The fonts and colours, carefully chosen to show a brand that is both loved, respected and above all, trusted.