PR Trip for NetJets Share: Relevance Score Awaiting client review n/a Date Published 20 July 2020 Reading Time 1-Minute Read Relevance invited world-renowned journalists to Monaco, and gave them a holiday to remember on behalf of NetJets. About the Client NetJets is the leading private jet aviation company in the World. NetJets Europe alone flew over 46,000 flights (transporting 79,715 passengers) to more than 762 airports in 113 countries. The marketing and public relations for NetJets has to be perfect. The brief was to invite world-renowned journalists to Monaco, and give them a holiday to remember on behalf of NetJets. Results A wonderfully successful trip resulting in NetJets featuring prominently in a number of top-tier publications. Relevance worked as Netjet’s PR agency over several years managing their press trips to Monaco. The Relevance PR team managed all press coverage which included articles in The Economist, Spear’s Wealth Management, Vogue (France), Vogue (USA), Forbes, Luxury Briefing, Boat International, The Daily Mail, Life Magazines (Fish Media).