Reshaping Customer Experience for a Luxury Brand

Elogic Commerce
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  • Date Published
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Improving the quality of customer experience is a priority for Watches of Mayfair, a luxury brands supplier.

Watches of Mayfair is an international supplier of luxury goods based in Great Britain. Their online store sells Swiss watches, jewelry pieces, and accessories from 85+ high-end brands.

Aiming to provide a bespoke customer experience at every touchpoint, the brand needed a complete website redesign with expanded functionalities. And that’s exactly what they achieved partnering with Elogic:

  • Magento 1 to Magento 2 migration
  • UX design implementation
  • Third-party API integration
  • Custom module development, including Shop by Brand extension, Trustpilot reviews, and custom contact forms

Technologies: Magento, Elasticsearch, Mega menu, Magic Zoom Plus, World Pay, Instagram.


It was an agile project with frequent requirement changes and improvements on the go. And at Elogic, we always held our end of the bargain. The company saw a significant increase in sales thanks to the website visibility and higher customer conversions, so Watches of Mayfair signed up for our ongoing support and maintenance services at Elogic.