Samsung Chiefs’ Club — International Digital Strategy

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Thanks to Samsung, you will become a real Chef!

About the Project

SensioGrey designed a digital platform for users to discover various famous chefs (Michel Troigros, Christopher Costow, Eric Trochon…) and their gastronomy cooking process while promoting the brand’s products.

Challenge

International communication strategy for the Home Appliance products range aiming at reaching a high-end target.

Project

  • Social Media Strategy and the creation of a Facebook app.
  • Creation and development of the international website
  • Brand strategy (visual identity, implementation)
  • Content production: films, products brochures…
  • Event planning, management, and media coverage

Results

Awards

  • 2014 Awwwards – Honorable Mention
  • 2015 CSS design – Applications & Services – Special Kudos