SLS – Where Athletes Buy and Sell Their Gear Share: WeAreBrain Score Awaiting client review n/a Date Published 1 April 2019 Reading Time 1-Minute Read Sidelineswap is an e-commerce platform that supports the sports community by making previously owned sports gear more affordable and available. The Challenge In 2012, a group of former college athletes realised how difficult it was to find high-quality used sports gear online with no dedicated e-commerce platforms available. This created the desire to create Sideline Swap – an e-commerce platform that supported the sports community by making previously owned sports gear more affordable and available. They also wanted to connect athletes with each other via this platform. Their key challenge was they had a great idea but they lacked the know-how of how to realise their dream. Our Solution Based on the startup’s roadmap and 24-month business plan, WeAreBrain set out to scout and hire a pool of senior full stack developers and architects to run continuous delivery projects with the company’s CTO. We set up a nearshore tech team of developers and engineers with the goal to create a bespoke e-commerce platform that is user-friendly, dynamic and intuitive. Results We managed to increased output by over 50% with a reduced burn rate of 40%. This resulted in Sideline Swap seeing a double in revenue in one year.