X-Chair Influencer Marketing Campaign

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Marketing Maven
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  • Date Published
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Influencer-Marketing

X-Chair contracted Marketing Maven to engage relevant influencers and increase chair sales.

Tactics

Marketing Maven researched and identified over 15 influencers to offer reviews and other engaging content about the X-Chair. We then utilized and digitally amplified this content to increase chair sales and brand awareness.

Results

  • Contracted 18 influencers to create over 40 pieces of content
  • Earned over $1 million in sales with an ad budget of $110,000 in less than 4 months from the start of the digital amplification campaign