Shopify Plus – What Is It, and Why You Need It!

Every online merchant has a ton of concerns, and the platform and the plan shouldn’t be one of them.  If you want to grow as a company, you need to have a scalable solution, and we will give you a couple of reasons why the Shopify Plus plan is the right choice for your business.

What is Shopify Plus, and what are the benefits?

First, let’s go through the stats. Just eight years ago, in 2012, Shopify had 42,000 merchants using the platform. Over the next years, the number of merchants has increased to more than half a million merchants!

And with an average growth rate of 126%, more than 7000 businesses have upgraded to the Shopify Plus plan, the plan that adapts to your needs.

Some of the benefits are:

• localized customer experiences with global storefronts,
• unlimited extensibility through Shopify apps and partners,
• accelerated and customizable checkout,
• custom automation with apps like Shopify Flow, Launchpad, and Scripts,
• Wholesale channel

Shopify Flow

If you want to have more time to focus on building your business, you should use Shopify Flow. Automate all tasks and ideas not only in your store but across your apps. You don’t have to build your flows – visit the templates library and choose the flow that works for you.

But if you need something unique and original, you can use the visual flow builder and customize it as much as you want. You can: create a support ticket when you receive a negative review, send daily top searches and results notification, automatically hide and show products based on inventory level, text a discount code after a second-order, and many more.

Don’t forget,  scripts are not only for the inside of your store! There is  a lot of apps that work with the flow:

Algolia, Asana, Back in Stock, Bond, Bronto, Bulk Discounts, Callback, Covet.pics, dotdigital, Edit Order, GiftWizard, Google Sheets, Gorgias, In-Stock Alerts, Klaviyo, Loox, LoyaltyLion, Nosto, NS8 Protect, Persosa, Pre-order Manager, Smile.io, SMS Bump, Stamped Reviews, Swell Rewards, Tapcart, Tobi, Trello, Wholesale channel, Yotpo.

Launchpad

As Shopify Plus merchant, you have access to Launchpad, the tool to help you resolve most of your issues. Whenever you have an event, you have to manually change everything: images, prices, collections, maybe even a theme. But, with Shopify Plus and the Launchpad, you can schedule bulk changes and set start and end dates to align them with events in your store.

For example, you can schedule:

• product pricing,
• inventory,
• theme-level changes,
• alter the visibility of event-specific content, and much more.

Imagine having all activities ready and automated for your flash sale or product launch. And it’s all going to coincide with the start to the end of the desired campaign.

Shopify Scripts & Scripts Editor

If you want to have automated customizations, to reduce friction during checkout, or control shipping and payment options, or even increase cart value with incentives like BOGO promotions, then you should use Shopify Scripts.

This plan allows you to develop your scripts and have them hosted and run by Shopify. Create your unique business logic to enhance the checkout and shopping experience. If you can’t find an app that can do what you want, you can use the Script Editor and develop them yourself.

You can create:

Line item scripts: run each time there is a change in the cart

Shipping scripts: change shipping methods and grant discounts on shipping rates every time that someone accesses the shipping options page at checkout

Payment scripts: the script interacts with payments, renaming, hiding, and re-ordering payment gateways.

Wholesale on Shopify Plus

If you already scaled your business, chances are you are doing wholesale, and in 2017 Shopify Plus introduced a new perk for its members – B2B channel for wholesale.

It works as a separate and protected storefront, acting as an extension of your main store. A password-protected storefront is necessary because it gives you space to hide your wholesale products with their description and prices from your retail customers. Shopify Plus is not indexing wholesale pages on Google Search or other search engines, keeping all of your wholesale data secure.

Shopify admin allows you to track all of your wholesale customers and their orders.

It’s up to you to decide if you want to have a separate store for the wholesale customers or have the wholesale extension in your main store.

Additional perks include: syncing inventory, products, orders, and customers, separate listings offering fixed, percentage off, or volume-based pricing, applying minimum order value per customer or storewide, and many more!

Conclusion

These are only some of the features you get when you choose Shopify plus. There is much more! For example, you can clone your page up to 9 times – without any other plans that work well when you have a business in different countries, supporting different languages. Custom checkout page, real-time editing view, so you can know if someone is editing the same page as you. Wholesale management, mobile store builder, and many others!

Join big companies, and scale your business the way it deserves with Shopify plus!