Top 5 Magento Development Trends in 2019 Share: RVS MEDIA Date Published 26 June 2019 Categories Blog Reading Time 4-Minute Read Like every year, Magento trends have rolled up the most unexpected things that are bound to shape your eCommerce in an altogether different way. It is the ever-changing behaviours of online customers that motivate software development companies to innovate various technologies in order to stay ahead of their competitors. This is the key. Launched by the end of the year 2018, the newest version of Magento 2.3 is a feature-rich CMS framework. Like every year, Magento has not failed to impress its growing user base. We are rolling up the major trends of the Magento that will shape the online eCommerce structure of online shopping this year. 1. Adobe’s AI and ML Might Improve Magento’s Analysis We are well aware of Adobe’s expertise in AI and predictive analytics and how it is making the lives of the people easier. It can shape Magento as a more insightful platform. Magento has already entered this field with its in-depth analytic tools like Magento BI (Business Intelligence), collaborating with Adobe’s AI and machine learning power will further upgrade its insight deriving capability and achieve new heights. Basically, the major revolution will help to understand the customers’ behaviour with the website and their inherent preferences. AI has initiated this customer-centric trend in the eCommerce industry. Chatbots are efficiently serving the purpose of a rising star of Magento, that is, customer management. The demand for AI and chatbots is increasing rapidly. 2. Elevated User-Experience The newest version of Magento is another step forward in the effort of serving the end users with the upgraded features of the platform and providing a highly-personalised experience. In the present state of competition, it becomes necessary to keep up to the customer’s satisfaction. Personalised customer experience is the top-most priority and Magento features help you stand out in the crowd. The CMS platform enables you to create customer specific discounts and coupons. Also, it allows you to send product recommendation by analysing the user preference and previous orders. Catering desirable products enhances the overall user-base. Investing in personalised customer experience is the greatest way to increase the revenue of your eCommerce store. 3. Smart Organic Searches Having an eCommerce website is just the start. Smart organic searches are the key to success. Make sure your Magento 2 development company creates a smart user navigation system for the users and inculcate features like Breadcrumbs and auto-complete to make your website smarter. Both of these additions will make your website content easily accessible. The current market is led by the smart search trend and will continue to do so in the year 2019. The smart search features keep the user engaged once he enters into your website. 4. Prioritisation of Push Notifications A tailor-made customer experience backed by push notifications is the best a website can have. It is very important for a website to hold a grip on the existing customers. This brand-new outreach hugely benefits in terms of sales. As a growing business, you just cannot wait for customers to visit your website and explore it. Push notifications are a significant way to keep your customers informed and provide exciting offers so that they can keep visiting your website. Magento is no less than a pro when it comes to push notifications. It is a vital part of the eCommerce websites and developers know that they already need to include it. 5. Value Added with Live Video Major eCommerce websites are drifting towards live streaming videos. One of the most common components of major eCommerce websites, live streaming is quite better than traditionally optimized videos. It can showcase the latest product launch, services or customer testimonials. It can be a legit approach to increase sales and revenue. Conclusion No matter what kind of challenge your eCommerce is facing, Magento will find a solution to it. The agile open-source platform boosts the overall sales and maximises gross sales margins allowing the business to adapt. Hire a Magento developer if you are looking for a unique and feature-rich CMS platform that can help you increase sales and revenue.