User Experience – Designing the Best Website Share: Webomaze Pty Ltd Date Published 23 June 2020 Categories Blog Reading Time 5-Minute Read Let’s talk about user experience–its importance and process–when designing a website. In this article, we’ll provide a comprehensive guide to web user experience. Today, the online marketplace is showing domination everywhere and attracting all companies for expansion by joining it. It can be possible by having an impressive website. A website cannot be considered good without checking its web design. The best website design is useful in providing a high level of user experience. In this article, you will get some major information related to the website user experience and related elements. User Experience – An Introduction User experience defines the feeling that a visitor has after accessing and facing your website. It is not only related to the websites, but the user experience is also measured for all things such as desktop software, web applications, and all other sources where a human interaction possible with the internet. Importance Of User Experience User experience is helpful in fulfilling all requirements of customers and leave a good impression. Here, the most important aim is to provide the best experience to the visitors by which your brand value and popularity start increasing. In case your website is not featured with good UX elements, then you may face lots of issues such as higher bounce rates, shopping abandonment, lower conversions, and much more. UX defines how you can achieve business goals and get success. User Experience Process Create User Persona Firstly, you need to understand the users and their requirements. It will help you to know which features should be included in your website design and how it can become more impressive for the target audience. For such a task you are required to work with some semi-fictional representation. It is useful in estimating the requirements of a user and what would they like to see on a website. Your fictional representation should be based on current market research and the existing audience’s data. It is the best way for working on the best and result oriented plan. Testing During the design and development of a website’s interface, you should work by gathering maximum data you can. More data about costumers will help you in developing a perfect website that can impress all users easily and quickly. For testing the website, you can get help from different types of tools such as lighthouse and pagespeed insights. You should not make a mistake of avoiding the testing step. It will let you know that you are working in the right direction or not. User Survey For understanding the user’s consent and gathering complete details about visitors, you can consider a survey. There are different sources available for running a survey such as survey mails, online campaigns, and so on. A survey can make the task of understanding the audience easier and provide the best data with relevant information. On the basis of such factors, you can prepare the best web design that can deliver the desired results. User Flow Imagining the flow of users is an important factor. User flow is useful in getting that how a visitor will flow on the website from one page to another. You are required to give internal links and creat navigation panel by focusing on that particular flow. In case you are not able to estimate the flow and place random links, then it may become a reason for the lower interest of visitors and they may leave the website after checking out a single page. Sitemaps A sitemap works as a directory where you can manage links of all website pages. By preparing the sitemap, you can link two different pages. The website design and content creation are completely based on all these factors. Patterns of Design Patterns of website design are useful in figuring out lots of things such as the appearance of a website. For all these things, you are required to pick the right interface for visitors. The selection of the right interface will help you in interacting with the audience perfectly. Here, you should be focused on all elements like sizes, colors, button types, layout types, and interaction. Deciding all these things perfectly will help you in making decisions carefully by keeping users’ interests and tastes in mind. It is a way by which you can easily create a website by maintaining user-experience and make things better for visitors. When it comes to the selection of colours and other effects, then you should try to relate it with the brand logo. Bonus Tip Webomaze Pty Ltd provides the best web design services by which you can get your dream website for business representation. With all these things, you cannot ignore the importance of mobile responsiveness. In case the design of your website is not mobile responsive, then it may lead to some major issues such as having a negative impact on mobile device traffic. Try to pick the design that can be easily loaded on the mobile devices and present the complete data perfectly.