PathWater: Branding Revamp Share: Nika Digital Agency Score Awaiting client review n/a Date Published 12 February 2020 Reading Time 1-Minute Read PathWater’s mission is to provide ultra-purified, high-quality water while reducing over 80% of bottle waste going to oceans and landfills. The challenge was to create a revamped online presence for a revolutionary consumer packaged goods company. The layout and visual design should be representative of the youthful, eco-sensitive brand. Maintaining on-brand visual messaging, Nika helped PathWater achieve a relevant look-and-feel with an emphasis on simplicity, sustainability and health.